Google My Business Optimization
This project aimed to enhance a website’s visibility and ranking through effective SEO strategies, focusing on attracting organic traffic and converting visitors into customers.
For this project, I helped businesses improve their visibility on Google by optimizing their Google My Business (GMB) profiles. The goal was to ensure that when people searched for services or products locally, these businesses appeared prominently in Google’s local results and Google Maps.
Services Provided:
- Profile Setup & Optimization: Created or optimized GMB profiles with accurate and up-to-date business information, including hours, location, and contact details.
- Keyword Optimization: Incorporated relevant local keywords into the business description to improve search visibility.
- Photos & Videos: Added high-quality images and videos to showcase the business, helping to engage potential customers.
- Posts & Updates: Created regular GMB posts, sharing promotions, events, or news to keep the business profile active and engaging.
- Customer Reviews Management: Assisted in generating positive customer reviews and responding to reviews to build trust and improve rankings.
- Q&A Section: Monitored and answered frequently asked questions to provide quick information to potential customers.
- Performance Monitoring: Used insights and analytics to track the GMB profile’s performance, adjusting strategies based on user engagement and search trends.
Tools Used:
- Google My Business, Google Analytics, BrightLocal