This project focused on improving the visibility and ranking of a website through effective Search Engine Optimization (SEO) strategies. My goal was to help the business attract more organic traffic from search engines like Google, increase its online presence, and convert visitors into customers.
Services Provided:
- Comprehensive SEO Audit: Analyzed the website to identify technical issues, content gaps, and SEO opportunities.
- Keyword Research: Conducted in-depth research to find high-traffic, relevant keywords to target for better ranking.
- On-Page Optimization: Improved the website’s meta titles, descriptions, headers, and content structure to align with SEO best practices.
- Content Optimization: Enhanced existing content with targeted keywords and created SEO-friendly blog posts to attract organic traffic.
- Technical SEO: Fixed technical issues such as page speed, mobile-friendliness, and URL structure to improve site performance.
- Link Building: Built high-quality backlinks to increase the website’s domain authority and credibility.
- Local SEO: Optimized the website for local searches by focusing on local keywords, Google My Business, and local citations.
- Performance Tracking: Monitored rankings, traffic, and conversions using tools like Google Analytics and adjusted strategies for continuous improvement.
Tools Used:
- Google Analytics, Google Search Console, Ahrefs, SEMrush, Yoast SEO
Results:
- Significant improvement in search engine rankings for target keywords.
- Increased organic traffic by 50% within 6 months.
- Boosted website authority and visibility in both local and global search results.
