Through a wide variety of mobile applications, we’ve developed a unique visual system and strategy that can be applied across the spectrum of available applications.
In this project, I provided local SEO services to help businesses improve their online presence in local search results. My goal was to make it easier for customers in the area to find these businesses when searching for relevant products or services on Google.
Services Provided:
Google My Business (GMB) Optimization: Created and optimized GMB profiles to ensure accurate business information and better local search visibility.
Local Keyword Research: Identified high-value, location-based keywords to target local customers.
NAP Consistency: Ensured that the business name, address, and phone number (NAP) were consistent across all directories and listings.
Local Citations: Submitted business information to trusted local directories to build credibility and boost local rankings.
Customer Reviews Strategy: Encouraged and managed customer reviews on GMB and other platforms to build trust and improve local SEO rankings.
On-Page SEO for Local Searches: Optimized website pages with location-specific content and keywords to increase relevance for local search queries.
Tools Used:
Google My Business, BrightLocal, Moz Local, SEMrush
Results:
Improved local search rankings, resulting in more foot traffic and online inquiries.
Increased visibility in the local 3-pack (top 3 results) on Google Maps.
Boosted overall online presence, leading to a 30% increase in local leads.
I successfully provided Monthly WIX SEO Services for Surf Lessons Bali, helping the surf school enhance its online visibility and attract more local customers.
Overview
I had the pleasure of partnering with a surf school in Bali to provide Monthly WIX SEO Services aimed at enhancing their online visibility and driving local customer engagement for surf lessons. The stunning beaches of Bali are a popular destination for both locals and tourists, making effective online marketing essential for attracting students.
Optimize the surf school’s Google My Business (GMB) profile for higher rankings in local search results.
Implement a comprehensive SEO strategy that would position the surf school as a go-to choice for surfing lessons.
Tools Used
Google My Business: I optimized the surf school’s GMB profile to improve local search visibility, ensuring that all information was accurate and engaging.
Ahrefs/SEMrush: These powerful SEO tools enabled me to conduct extensive keyword research and perform competitive analysis to inform my strategy.
Moz Local: I utilized Moz Local to create and manage consistent local business citations across multiple platforms, boosting the school’s local authority.
Google Analytics: I analyzed website traffic and user behavior to gauge the effectiveness of my strategies and identify areas for improvement.
Google Search Console: This tool was crucial in monitoring the website’s performance in search results and identifying technical issues that needed addressing.
Wix SEO Tools: I made full use of WIX’s built-in SEO capabilities to optimize on-page elements such as meta titles, descriptions, and image alt text.
WIX SEO Services for Surf Lessons Bali Approach
Google My Business Optimization: I meticulously enhanced the surf school’s GMB profile by updating essential details such as the business name, address, phone number, and operating hours. I added high-quality photos showcasing surfing lessons and the beautiful Bali coastline to make the listing visually appealing. By encouraging satisfied customers to leave positive reviews, I helped establish credibility and trust, which are crucial for local businesses.
Keyword Research: Through extensive research using Ahrefs and SEMrush, I identified high-value keywords that potential customers were likely to use when searching for surf lessons in Bali. Keywords such as “surf lessons in Bali,” “Bali surfing school,” and “learn to surf Bali” became integral to my content strategy. I strategically placed these keywords throughout the website’s content, headings, and meta tags, leading to improved search engine rankings.
Local Citations: I focused on building and managing accurate local citations across various online directories, including Yelp, TripAdvisor, and local business directories. This not only enhanced the surf school’s online presence but also improved their credibility and authority in local search results.
On-Page SEO Optimization: I optimized the website’s content to ensure it was both informative and engaging for potential customers. This involved enhancing existing content and creating new pages dedicated to specific surfing packages and testimonials. I also optimized the website’s loading speed, mobile responsiveness, and user experience, which are critical factors in search engine rankings.
Performance Tracking: I provided monthly performance reports that included metrics such as website traffic, keyword rankings, and conversion rates. These reports highlighted the effectiveness of the implemented strategies and provided insights into customer behavior, allowing for continuous improvement and adjustments to the SEO plan.
Results
The results of my SEO efforts were significant. Within a few months, the surf school experienced a marked increase in local visibility, with their website ranking on the first page for multiple relevant keywords. They received a substantial rise in inquiries and bookings for surf lessons, leading to higher revenue and customer satisfaction. The optimized Google My Business profile attracted more foot traffic, with many new students mentioning they found the school through local searches.
This project not only enhanced the surf school’s online presence but also reinforced my expertise as a Local SEO Expert, demonstrating the tangible impact that strategic SEO practices can have on a business’s success.
This project not only elevated the surf school’s online presence but also helped them connect with more locals and tourists eager to learn how to surf in beautiful Bali!
